Client
Centers for Medicare & Medicaid Services
Work
Agency
Category
Video

Motion Graphics

Role
Art Director

Old Charm. Modern Luxury.

To ensure accuracy, healthcare providers have the opportunity to review the data reported about them and they can either affirm it or initiate disputes if they think something is incorrect.

CMS asked my agency to create a video that first explains how this process works and second provides an on-screen demonstration within the Open Payments portal.

It was a very cross-functional team and I got to work with all the different specialists including our outstanding copywriter, producer, voice talent, sound editor, and of course the designer/motion graphics animator.

I sketched out the initial storyboard and worked with the animator to realize the sketches in the Open Payments brand style and then as a fully rendered video.

 

Rough Storyboards

Brand Elements

Keyframe Storyboards